LAUNCHFRAME BLOG

Insights for
Indie Game Launches

Expert tips on game trailer production, Steam marketing strategies, and everything you need to turn your game into a wishlist magnet.

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Steam Marketing July 13, 2026

Steam Next Fest: A Complete Marketing Playbook

For an indie developer, Steam Next Fest is the single most important marketing event on the calendar. To truly cut through the noise, you need a coordinated strategy. Here is your playbook to maximize visibility and turn demo players into wishlists.

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Recent Articles

Steam Marketing July 13, 2026

Steam Next Fest: A Complete Marketing Playbook

Maximize your visibility during Steam's biggest demo event with these proven strategies.

Production July 6, 2026

Why 90% of Indie Trailers Fail in the First 5 Seconds

Steam's algorithm rewards watch time. We break down the pacing mistakes that cause instant drop-offs.

Trailer Tips June 29, 2026

5 Music Choices That Can Make or Break Your Game Trailer

The right soundtrack can elevate your trailer from forgettable to shareable. Here's how to pick the perfect music.

Steam Marketing January 15, 2026

The Anatomy of a High-Converting Steam Trailer

Learn the exact structure that top-performing indie game trailers use to capture attention in the first 5 seconds and convert viewers into wishlisters.

COMING SOON